Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Eloqua Fundamentals, Data Model
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud
- Generate key reports
- Create an email
- Describe Eloqua data objects, how they relate to each other and cases for use
- Create a segment
Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Email Configuration and Preference Management, Form Configuration
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Describe the subscription and preference management options available within Eloqua
- Create a form and identify advanced form techniques
- Upload known unsubscribes and hard bounces into a new instance and configure an Eloqua data export
- Integrate an externally hosted form
- Describe Eloqua settings that support email management and email personalization
- Configure a customized landing page
- Configure an email group
What is Oracle Eloqua CX Marketing 2020 Implementation Essentials Certification Exam and Retake policy
Oracle Cloud Certification credentials are only valid for a period of 18 months from the date you earn the credential. The certification will become inactive at the end of 18 months. However, for Oracle candidates, it is necessary to hold an active certification in order to have access to various certification benefits including, using Oracle certification logos, certificates, scoring reports, digital badges, and certification verification.
To stay current, candidates have to re-certify themselves with the latest version of the exam. Oracle Cloud Certifications include various titles with levels that are Oracle Certified Associate, Specialist, and Professional. Moreover, the Oracle Cloud Certifications are updated continuously throughout the year for keeping current with major product and service releases and re-released on an annual basis with a new title.
Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Database Management, Tracking
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Configure contact and account fields and views
- Create and configure custom objects and illustrate custom data object services and processing
- Implement data standardization initiatives and describe Eloqua's data prioritization features and tools
- Configure microsites
- Describe how Eloqua tracks visitor data and define the tracking script integration process
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Oracle 1Z0-340-20 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Automation & Campaigns | 15% | - Campaign Canvas configuration - Program Builder and Program Canvas - Automation logic and flow design - Lead scoring and segmentation |
| Topic 2: Implementation Overview | 10% | - Implementation services and offerings - Key milestones and deliverables - Client documents and required stakeholders |
| Topic 3: Eloqua Fundamentals & Architecture | 15% | - Security settings and user management - System architecture and data model - Platform overview and navigation |
| Topic 4: Tracking & Assets | 10% | - External form integration - Form creation and configuration - Tracking script integration - Microsites and landing pages |
| Topic 5: Data Management | 20% | - Data import, export, and standardization - Data prioritization and deduplication - Standard and custom objects - Contact/account fields and views |
| Topic 6: Email & Preference Management | 10% | - Unsubscribe management - Subscription and preference centers - Email configuration and personalization |
| Topic 7: CRM Integration & Additional Services | 10% | - Reporting and analytics - AppCloud and external services - CRM integration setup |
| Topic 8: Branding & Deliverability | 10% | - IP warming and deliverability strategies - Bounce and complaint management - Email groups and domain configuration |
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